Darius Rodrigues

Darius Rodrigues

I love my job.

I love my job.

I'm Darius.

Brand builder for founders

tired of imagining it.

I'm Darius.

Brand builder

for founders tired of imagining it.

KISSY EXPRESSO MARTINI

KISSY EXPRESSO MARTINI

BUILD

BUILD

A pre-mixed cocktail became Expresso Martini™. Ready at the speed of NY.

A pre-mixed cocktail became Expresso Martini™. Ready at the speed of NY.

NEW WORK

NEW WORK

THE FUNCTIONAL MUSHROOM COMPANY

THE FUNCTIONAL MUSHROOM COMPANY

REBUILD

REBUILD

Growing another mushroom brand into The Frontier of Mycological Care.

Growing another mushroom brand into The Frontier of Mycological Care.

SIMPLY ROASTED

SIMPLY ROASTED

BUILD

BUILD

From scratch to the fastest-selling snack in the UK.

From scratch to the fastest-selling snack in the UK.

BOTIVO

BOTIVO

REBUILD

REBUILD

A voice that tastes like Botivo. Refreshingly bittersweet.

A voice that tastes like Botivo. Refreshingly bittersweet.

BEAM

BEAM

BUILD

BUILD

The allergen-free Beam bar *May Contain Traces of Sunshine.

The allergen-free Beam bar *May Contain Traces of Sunshine.

BOLD BEAN CO

BOLD BEAN CO

REBUILT

REBUILT

Writing a new language for obsession. Until it became contagious.

Writing a new language for obsession. Until it became contagious.

AI gives you a hundred options.

I build you 'That One'.

AI gives you a hundred options.

I build you

'That One'.

Scratch

Scratch to shelf.

"WHY ARE WE DOING THIS?"

FOUNDATIONS

FOUNDATIONS

DISCOVERY

STRATEGY

NAMING

"HOW DO WE LOOK AND SOUND?"

BUILDING BLOCKS

BUILDING BLOCKS

VISUAL IDENTITY

VOICE

"HOW DO THEY HOLD IT?"

SURFACES

SURFACES

PACKAGING

WEBSITE

"CAN WE TELL PEOPLE?!"

LAUNCH

LAUNCH

IDEA

ASSETS

"WHO LOOKS AFTER IT NOW?"

"WHO LOOKS AFTER IT NOW?"

GUARDIANSHIP

GUARDIANSHIP

to shelf.

Founders who got tired of imagining it.

Founders who

got tired of

imagining it.

"Darius is by far the most talented creative director I have worked with in my 20-year career. Please don't book him out for too long as we want him all to ourselves."

"Darius is by far the most talented creative director I have worked with in my 20-year career. Please don't book him out for too long as we want him all to ourselves."

IMME ERMGASSEN

FOUNDER, BOTIVO DRINKS

IMME ERMGASSEN

FOUNDER, BOTIVO DRINKS

"Darius is a unique, thoughtful, empathetic creative director who starts by tuning into the emotional and visual distinctiveness of a brand. He then layers in ideas that brands can keep coming back to, that audiences resonate with. He's driven more value into our brands than anyone we've worked with."

JONATHAN TRIMBLE

FOUNDER, AND RISING

"Darius is someone who really gets under the skin of the business to bring creativity that feels authentic but also fresh and innovative."

"Darius is someone who really gets under the skin of the business to bring creativity that feels authentic but also fresh and innovative."

AMELIA CHRISTIE-MILLER

FOUNDER, BOLD BEAN CO

AMELIA CHRISTIE-MILLER

FOUNDER, BOLD BEAN CO

"Working with Darius has been genuinely transformative for TFMC. He infuses every brief with the imagination, skill and energy of a creative professional at the top of his craft. Just hire Darius."

"Working with Darius has been genuinely transformative for TFMC. He infuses every brief with the imagination, skill and energy of a creative professional at the top of his craft. Just hire Darius."

GEORGE WEBSTER

FOUNDER, THE FUNCTIONAL MUSHROOM COMPANY

GEORGE WEBSTER

FOUNDER, THE FUNCTIONAL MUSHROOM COMPANY

"From our first call to the final product, Darius’ execution was always in sync with ours. An amazing talent who understands his client’s vision."

"From our first call to the final product, Darius’ execution was always in sync with ours. An amazing talent who understands his client’s vision."

SID CHARY

FOUNDER, KISSY NEW YORK

SID CHARY

FOUNDER, KISSY NEW YORK

"Working with Darius on the creation of our brand was a wonderful, insightful experience. He pushed us, in the most positive way."

SHAUNA BLAIR

FOUNDER, BEAM